At this point we wanted to decipher exactly what kind of look we wanted for our artist, we discussed as a group what items of clothing would best communicate the artists style but at the same reflect and mood and tone of the music video. We chose to go for a fitted black blazer with a splash of red accenting, to match the in season nautical style striped long sleeve t-shirt and finish it of with some cream chino's and geek style clear glasses, we chose this look as we wanted our artists to be different but relatable; we thought we'd market our artist as a little more then "the average joe" but give a unique style that fans could identify with.
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