Evaluation of Planning

The song we will be using is of the Hip Hop genre and so we decided to make a video that suited the characteristics of the genre but with changes as well.
We plan to have our actor stand alone in the video performing to the song whilst using props and projected images to link to the lyrics, for example when the artist QuEST says

"Let these stars hit you till you fall and lose your balance like the "Roc boy"

We have decided our actor will hold his hands up over his left eye in the shape of a diamond to represent the Rocafella recording label. This is to create a direct intertextual reference for fans of Hip Hop to enjoy and recognise instantly.
Many Hip Hop videos focus largely on the performer and not the performance and so we will try to do this as well, although we have not neglected the performance.
Our actor will also have three costume changes for each verse, each one hopefully symbolising what the artist is trying to convey through his lyrics whilst also keeping our own twist on the video concept.
As the video progresses we hope to show that our performer is conscious about his image as he changes costume three times in order to stay looking "fresh" and on trend.
We will also have a projector that we will use to place certain images on top of our actor to use as a form of props for example when QuEST says

"Worldwide the scriptures get me spotted on the atlas"

We plan to place a globe on to the actor with an arrow pointed to a certain part of the world in order to symbolise the performer having his place in the world.

As the beat changes in the song we we cut the video to match for example when the chorus plays we will show a kaleidoscope to go with the chilled music during the chorus and hopefully not to confuse the viewer by showing fast paced camera work whilst the music is very slow paced at the time.

We will use plenty of close up shots to get the viewers accustomed to the artist and also to work with the conventions of the Hip Hop genre's music videos as the artists tend to try to show themselves off in their videos.

Our video's main hook will be that our actor will be performing in front of a projector so that a video is playing on top of him and so the viewer will have two different things to watch.

We also plan to reference such Hip Hop videos as "Brooklyn Girls" by Charles Hamilton, in this video Charles Hamilton is seen wearing Monster Beat headphones by Dr. Dre throughout and we plan to do the same thing in our video.